Motion Graphics

Motion graphics and animated graphics are great marketing channels and educational tools that you can use to take your branding to the next level. With Saurus’s professional motion graphics services, you can convey all kinds of data and information (from boring brand stories to useless numbers and statistics!) to viewers in an engaging and easy-to-understand medium. Our creative and up-to-date motion graphics team at Saurus is made up of experienced animators and motion artists who know how to create compelling 2D and 3D motion graphics and animated graphics that help our clients up their marketing and sales game by telling their brand story, informing their audience, promoting their products or services, and ultimately (and hopefully!) converting their viewers and leads into loyal and returning customers.

Motion Graphics Services

Motion graphics are a great advertising and teaching tool and an unparalleled way to enhance your branding and educate your audience. Professional motion graphics (created only by the amazing animators and motion artists at Saurus!) can turn even the most boring facts and figures into something interesting and easy for your audience to understand (unless the numbers relate to your account numbers or family history, which, no offense, no one cares about).

At Saurus, we have the honor of creating engaging and compelling 2D and 3D motion graphics that support our clients’ advertising and marketing efforts by sharing their brand’s stories with their target audience (if you don’t believe us, ask them yourself!). Our professional motion graphics services can also be used to promote your products and services, which in turn attracts new customers and keeps your old ones coming back for more.

Our motion graphics team at Saurus is made up of talented and experienced copywriters, motion artists, and animators who know how to create impressive motion graphics that are both educational and entertaining. They’re more than ready to create unique motion graphics that complement your online presence, including websites, advertising, and social media, and can also be used in your corporate meetings and presentations.

What Are Motion Graphics?

The simplest explanation is that motion graphics, also called motion design, are graphics that are animated and move. They can convey a message to the viewer by combining sound, images, and captivating text.

Motion graphics are among the most effective online marketing and educational tools available to content creators and marketers today. Motion graphics are often used for informational videos, online advertising, movie titles, digital presentations, and so on. They’re created by adding graphics and sound to existing text, which often serves as the main content.

What Are Motion Graphics Used for?

Motion graphics that combine visual elements with text, animation, and sound are a great way to engage the audience and add an extra layer to the information or story. Because of their versatility and captivating nature, they’re a great tool that can be used for many different purposes, such as:

  • Data visualization

Information and data that is too complicated or in-depth to simply convey with words sometimes need to be represented visually. Because motion graphics and audiovisual content illustrate the ideas underlying the data, they can visualize and convey this type of information particularly well.

  • Brand videos

The vibrant, attention-grabbing visual experience that motion graphics provide makes them ideal for use in brand videos such as logo animations and other brand-related videos.

  • Animated product videos

If you want to successfully market your product, you should rely more on demonstrations than explanations. The professional motion graphics we create at Saurus help you explain your product’s features and benefits in a concise and engaging way while increasing conversion rates and sales.

  • Animated Ads

2D and 3D motion graphics are great for animated ads that you can post on your website and share on social media. If you want to promote a product or service online or just get more people to click on your online ads, animated ads are a great way to do that.

  • Animated explainer videos

Explainer videos combine text and images to explain a difficult or boring topic or concept to viewers. If you want to convey a complicated message to your audience, words alone may not be enough. Explaining the inner workings of a new and complicated product in words, for example, is no easy task. Motion graphics are useful here because they can show viewers how to complete a task in a way that is both easy to understand and looks appealing. At Saurus, we can create both professional 2D and 3D motion graphics that are great for turning complicated ideas into easily digestible visual information that your audience will appreciate and welcome.

  • Animated titles

Motion graphics are used in the opening titles of many movies nowadays because they give so much freedom to the creators and let them bring virtual ideas and even mental and spiritual concepts to life.

  • Animated presentations

Animated presentations help you make a big impression on your audience and break down otherwise complicated data into something more understandable. At Saurus, we can help you spice up your presentation with professional motion graphics so your audience gets more out of what you’re saying (unless it’s complete nonsense!).

  • UI /UX Animations

Often your website UI /UX contains motion graphics that complement and enhance the overall user experience and make your website more attractive to your visitors. These motion graphics usually tell the story, history, or mission and vision of your brand in a compelling way to increase user engagement and (hopefully!) conversion rates.

Why Are Motion Graphics So Popular?

Motion graphics are an innovative tool for communicating complicated concepts in a way that’s accessible to people of all ages. In other words, they’re fairly easy to understand. This is one of the reasons why motion graphics are so popular and used as an effective marketing and educational tool for a variety of purposes. In general, motion graphics offer several advantages to businesses and content creators because:

  1. They’re easy to understand.
  2. Their message is clear and concise.
  3. They’re engaging and entertaining.
  4. They have a high retention rate.
  5. They increase customer engagement.
  6. They create an emotional connection with viewers.
  7. They can be easily shared.
  8. They’re less expensive than other forms of video ads.
  9. They can be used on various online channels and platforms.
  10. There are no limits to creativity when it comes to creating them.

Contrary to what some believe, it seems like motion graphics are here to stay. Perhaps this is because motion graphics are second to none when it comes to spreading a message and promoting a product. Or maybe this not-so-new medium is much more appealing than competing media.

If you’re looking for a professional and experienced 2D and 3D motion graphics studio, you’ve come to the right place. Our motion graphics team at Saurus uses professional imagery, creative work, and compelling copy in innovative ways to present your stories and engage and inform your audience. Plus, we have years of experience creating stunning motion graphics for a variety of companies in a variety of industries, and chances are we’ve worked with some of your competitors.So if you work with us, we can share trade secrets with you too! Okay, we’re just kidding. We just want to get you to pick up the phone and call Saurus because we’re desperate to save you. From what? Well, from those unprofessional and terribly childish videos that our competitors call Motion Graphics and charge you a lot of money for!

 

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