Logo Animation Services
Your company’s logo is something like the ambassador of your brand, representing it to the outside world. Therefore, a logo that effectively conveys your brand’s values and mission is a must. However, in today’s fast-paced and competitive digital business world, where customers expect constant innovation, traditional and static logos seem a bit stale. Animating a company’s logo and turning it into a logo animation or animated logo (using Saurus’s logo animation services only, of course!) is an old trick to bring it up-to-date and give it a fresh start.
Simply put, a logo animation means adding animations or visual effects to your existing logo and turning it into an interesting and entertaining short video. An animated logo adds depth to your logo and makes your brand distinctive and appealing. Moreover, an impressive logo animation can do wonders for your company’s visibility (if you want an example, just check out Saurus’ impeccable logo animation on our homepage!)
Nowadays, people are using digital channels to connect with businesses at an unprecedented rate. With an engaging logo animation, you can take advantage of that to draw attention to your brand. And if you want your audience to learn more about your business, animating your logo is a great way to do that.
At Saurus, we combine the art of design with the advanced technology of animation to create spectacular logo animations that leave a lasting impression and establish your company as a credible player in your industry. We also help you increase the popularity of your business by creating a captivating logo animation.
Our approach to creating animated logos relies largely on trial and error to determine which techniques yield the best results. No two logo animation projects are the same, just like no two brand logos are the same (unless you stole your logo design from a competitor!) That’s why we start each project by talking with you to learn more about what you want from the project and what goals you want to achieve with your logo animation. Then, we’ll develop a series of ideas until we agree on a version you’ll be proud to show the world – online and offline.
However, to make sure your logo animation accurately reflects your company’s beliefs and goals, it’s better if you provide us with as much information as possible about your business and your preferences as a business owner ( because, at the end of the day, it’s you who has to pay us!).
Where to Use Logo Animations
Logo animation is a form of adaptable video content that can be used in different contexts and shared in the digital world. However, if you’re not sure where exactly you can use logo animations, you can check out the following options:
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Intro and Outro of Other Videos
Incorporating videos into your marketing strategy is a must for almost every business. Video content is a great way to connect with your target audience, spread your message, and increase your brand’s reach. A short animated logo sequence at the beginning of your videos can increase your brand awareness. Also, inserting your logo into the video and enlivening it with animations at the beginning and end of the video will leave a lasting impression.
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Digital Billboards and Large Ads LED Displays
Just as everything in the marketing world is going digital, so are urban billboards and LED displays. If you have an appealing logo animation (which Saurus will create for you!), you can include it as an element in your outdoor advertising campaign. This way, not only will it grab the viewer’s attention, but your logo will also stick in their mind and increase brand recall and recognition.
A website is essential for the success of your business and for reaching your target audience. Your company’s website needs to be interesting if you want visitors to stick around and not bounce right away. When you greet your visitors with an animated logo that represents your company’s values and mission statement, you pique their interest in what you have to offer. Also, websites with logo animations tend to offer a better user experience and better search engine rankings. This is because logo animations make visitors stay longer on the page, which has a positive impact on your website’s search engine optimization.
Many customers come into contact with your business for the first time via e-mail. And interestingly enough, you can now even include a logo animation in your e-mail signatures, making your closing remarks even more impressive.
The growing number of social media platforms out there has given video content creators a lot of leeway. Using your brand’s logo animation as a profile picture is a great way to grab your audience’s attention on social media platforms that offer this feature. You can also use your logo animation as the opening or ending sequence of your video posts.
You can also use your logo animation in the various presentations you need to create as your business grows, whether it’s a product presentation or an investor meeting. By adding a logo animation to a presentation, you can show that you’ve put some thought and effort into it.
Your logo animation is a valuable branding tool that can be used in all of the above situations, as well as events and digital banners. Incorporating an animated logo into your company’s identity is a smart move to build a relationship with your audience and make a good impression. This way, they can learn more about your company’s history and values than if they just see a static logo. And if your audience sees that you’re putting effort (and money, of course!) into improving your brand image, they’ll be more likely to trust your company.
That’s why at Saurus, we offer top-notch and professional logo animation services that will help you take your online presence to the next level and stand out from the competition. The creatives in our logo animation team are really talented and bring a lot of experience and fresh ideas to the table. They work together to create animated logos that are fun for your audience, memorable for your brand, and guaranteed to get people talking. So if you’re convinced of the benefits of professional logo animation and want to stay ahead of most of your competitors (we mean the ones who haven’t hired Saurus!), pick up the phone and hire us before you go extinct (don’t say we didn’t warn you, OK?!).